McDonalds’ Fresh Idea to Advertising
By admin on Jun 19, 2008 in Environment, Business
McDonalds have utilised a fresh idea to marketing by having a billboard built which actually grows. The billboard, created for McDonalds by ad-maker Leo Burnett, contained different varieties of lettuce used by McDonalds which spelt out ”Fresh Salads” as the lettuce grew. Watch the time-lapsed video of the billboard growing by clicking on the video below:
